Using The Schema Builder

Schema is structured data that tells search engines exactly what your content is, which helps your pages appear with richer search features and get more clicks. To add schema to a page, follow these steps.

1. From the WebStarts page editor, click the Pages tab located on the sidebar.
2. On the left side, select the page you wish to add schema to, then scroll to the bottom of the 'Page Information' section on the right and click the Add (+) icon next to Schema Builder.
3. Select the Schema Type (Business / Service, Product, Blog / Article, Person, or Organization), then enter the main topic or name under Schema Name, then click Finish.
4. Click the Update button to update the page settings.